Accidental email brings product placement agency under fire

Sunday, September 21, 2008

An email accidentally sent to Jeff Crouse of the Anti-Advertising Agency recently brought the controversial techniques of the advertising firm Kluger Agency under fire.

“I’m writing because we feel you may be a good company to participate in a brand integration campaign within the actual lyrics of one of the worlds most famous recording artists upcoming song/album,” the email read, offering to place Jeff Crouse‘s fake brand, Double Happiness Jeans, into the songs of popular artists. It was posted on his blog along with a reply that mocked Kluger and brought ridicule and criticism against Adam Kugler and his agency. According to Crouse, Kluger emailed him once again to claim it had been an automated email, and later requested that Crouse remove the post and comments criticizing himself and his agency, threatening a $150,000 lawsuit against Crouse for defamation.

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Kluger Agency is known for advertising brands like Abercrombie & Fitch, Mercedes-Benz, and Nike by inserting the brand names in the songs of popular artists like Mariah Carey, Black Eyed Peas, Fall Out Boy, Pink, Lady GaGa and Ludacris. Kluger, founded in 2006, represents over 170 corporations and focuses on well-known record labels.

Kluger and his PR team have come forward defending the advertising techniques, stating that they do not have songs made just for the products in question and do not infringe on artistic integrity. “Now, we don’t want an artist to write a song specifically to promote a brand, we just feel that if it’s a product that’s admired by the artist and fits his/her image, we now have the capability of leveling out the playing field and making things financially beneficial for all parties involved,” he was quoted saying to Wired.

However, the agency’s website shows video examples of its product placement, with brand images and names often being repeated, pointed at, praised, or being the basis of the song. The website also advertises that “a successful ‘brand-dropping’ campaign will imprint [the] brand name and product into your market’s subconscious”.

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Firefighters rescue nearly a dozen animals in Buffalo, New York house fire

Friday, June 22, 2007

Buffalo, New York —A three alarm fire at a house owned by John and Evelyn Bencinich, two of the initiators of a lawsuit filed against the Elmwood Village Hotel proposal in Buffalo, required firefighters to rescue eight cats and two dogs in Buffalo, New York today.

At about 8:30 (eastern time) firefighters were called to the home on 48 Granger Place to put out a fire that had started in the basement. It quickly spread to the first floor where the main bathroom was destroyed. The fire did not spread to the second floor or attic.

Initial calls said that many animals were inside the house and firefighters quickly worked to rescue all the cats and dogs. At least one cat and one dog had to receive CPR and oxygen, but both are reported to be in stable condition. At least 3 cats are unaccounted for, but after a search of the house, the cats were not believed to have been inside at the time the fire started.

One elderly woman, Anna Bencinich, the mother of Evelyn, was rescued by neighbors who helped her from the burning house.

“There was smoke all over the house. The fire started in the basement and spread to a small portion of the first floor. Two firefighters were injured while fighting the fire and were transported to Erie County Medical Center,” said Division Fire Chief Thomas Ashe who also said that sections of the kitchen wall at the back of the house had to be torn out to stop the fire from spreading through the walls.

One firefighter is being treated for bite injuries to his face that he received while attempting to rescue a dog. The other firefighter was treated for injuries he received to his hand, which was believed to have been caused by glass or a cat scratching him. The names of the injured firefighters are not known. The injuries are said to not be life threatening.

According to witness reports, the home owners had a new water heater installed just last week, but it is not known if the fire was caused by the heater.

“We believe the fire was caused by an electrical (malfunction). An investigation is being conducted,” said Battalion Chief Joe Fahey who also added that they did not believe arson was the cause.

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Robin Cook dead after collapsing/Brief

Robin Cook, the former British foreign secretary and current Member of Parliament, has died of a suspected heart attack after collapsing during a walk on Ben Stack hill in Scotland. Cook, aged 59, was airlifted to a hospital 90 minutes after the collapse. He was reported dead five minutes later.

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Why Are Corporate Charter Services Increasingly Preferred By Business People?

Submitted by: Jaydenn Henry

Corporate charter services are designed to give the high profile business people a better opportunity to conduct business more productively. They can save on time and effort by availing corporate charter services and travel comfortably all over the world for crucial business requirements.

Airline travel has made it possible to reach distant destinations in the shortest time span possible. Traveling by air has become equally time consuming and tedious with the rapid expansion of airline flights and the increasing number of people preferring to travel by air. Though preferred by high profile business executives, traveling through commercial flights means loss of crucial time for they need to get custom clearance and get boarded well in advance before the flight takes off.

In order to save on crucial time spent at airports, more and more business people are opting for corporate charter services. The corporate charter services are offered as per your requirements ranging from number of people traveling, flight schedule, stopover planned and so on. If it is a long distance flight, you can even hold crucial meetings aboard the plane itself. You could specify your business meeting requirements to the charter service provider and enjoy the same when you aboard the flight these could requirement of audio visual projectors, satellite phone for getting connecting to the people on ground, refreshments and even a well defined sleeping area.

[youtube]http://www.youtube.com/watch?v=mIJ-DDOtH6k[/youtube]

For extremely busy people who have many important meetings to attend and be present at a couple of places throughout the day, availing charter services seems to be a preferred option. With all necessary clearances in place, they can set their pace of travel and arrive at the airport just before the flight schedule and reach their destination at the desired time. The charter flights give them the convenience to discuss business strategies and hold crucial discussions with colleagues and business partners alike in total privacy which cannot take place aboard routine flights on account of lack of space and privacy.

With quite a few air service providers offering these vital services, you could always approach them with your requirement and other details. Make sure you specify the purpose of the travel, the number of people traveling and of course the flight source as well destination you wish to travel. Depending upon these details, they will choose a suitable aircraft for the same and provide you with all possible amenities required for a smooth travel on the desired date.

In case you are wondering about how to go about hiring charter services, you could log on to the Internet and browse for the same. In order to locate a reliable service provider you need to search and even ask for references as well. You could even interact with them and ask for quotes and compare them before you choose any one of them. When in business, it makes to avail corporate charter services in order to conduct business in better fashion by saving on time and traveling comfortably.

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Climate change impacts Wyoming

Tuesday, March 18, 2008

Cheek numbing, eye watering winds whip across the plains of the Laramie Basin, Wyoming. The ground is yellow brown with patches of recalcitrant snow. Sheep Mountain is losing its winter coat. All normal affairs for March. The March edition of the Wyoming Basin Outlook Report also reports, based on February accumulations, that Snow Water Equivalent is at 99% of average.

The SWE is a measure of the snow pack that feeds the streams, rivers and reservoirs that Wyoming, Nebraska and other states depend upon for water. Current averages are compared to the average SWE for 1971-2000. In recent years, snow pack in this region has been anything but normal.

The Outlook Reports are issued January to June. Since March 2000, only five of 46 months have been above normal. While many of the winter months have been near normal, June’s snow pack is far below average. Even in 2006, the wettest year of the last eight years, June snow pack was only 37% of the average.

In an e-mail interview with Wikinews, Lee Hackleman, Water Supply Specialist, said

The snowpack is melting out several weeks earlier than average. The higher temperatures in the spring are responsible for this. There seems to be a significant drop in the amount of runoff that we are able to retain in our reservoirs, a lot of runoff seems to be soaking into the ground. We do not have the June flood events any more. We use to [sic] be cool then hot, not cool warm then hot.

In a phone interview with Wikinews, Myra Wilensky of the National Wildlife Federation in nearby Colorado, also commented on changing snow patterns.

In the west, nothing is ever clockwork, the patterns shift, a good amount of snowfall in the season and then a quick warm up. We don’t get the prolonged snowpack that we used to have. May have a really wet snow year, then really dry with rain.

Can’t count on getting estimated amount of snow anymore. March and November have historically been our snowiest months, but this year it’s been a fairly dry in March and November. Winter is shorter now.

This is part of a general increase in temperature in the region. An Intergovernmental Panel on Climate Change cited by the National Wildlife Federation estimates that the temperature will rise almost 7 degrees (F) by 2100.

This will likely cause most, if not all, of the state’s glaciers to disappear. Wildfires may increase, droughts could get worse and rains–when they do come–will likely come in more severe downpours that may cause more flash flooding. Warmer temperatures also mean less snowpack in the mountains, leading to more winter runoff and reduced summer flows in many Wyoming streams.

The NWF’s main concern is the fate of the wildlife in the region, particularly how the impact of pine bark beetles. Warmer winters have led to mass infestations in Western lodge pole pine forests and The New York Times reports that they are now moving on to white bark pines in Yellowstone particularly impacting grizzly bears there. In turn, the grizzlies are shifting to feeding on Canadian thistle, an invasive species that might be choking out native plants.

Changing weather patterns have also affected large migratory animals.

This year winter came late. When the heavy snows hit, the mule deer and the elk were spread out, had to be fed. Feeding isn’t newsworthy, happened before like in 1982 but it wasn’t as successful this year because they were so spread out.

Water for people has also become a major issue in the region.

There is a much greater concern for water rights than there used to be. There is not enough late season water to satisfy everyone all the time.

Kansas has long fought Wyoming over water rights issues. And Montana is currently suing Wyoming, claiming that the Yellowstone River Compact signed in 1950 gives rights to both surface and ground water, while Wyoming disagrees. On February 18, the Supreme Court agreed to hear the lawsuit.

Wyoming officials say they are adhering to the compact and that the drought has meant less water for both states.

But Montana says Wyoming is storing more water in reservoirs than the compact permits and allowing excessive pumping of groundwater reserves that feed into the two rivers.

Those “groundwater” reserves are tapped by some Wyoming farmers to irrigate their fields. Energy companies discharge large volumes of groundwater during production of coal-bed methane, a type of natural gas prevalent in northern Wyoming.

Authorities do not see this fight over increasingly limited water resources going away anytime soon.

Everyone is going to have to learn to get by with less.
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Strongest earthquake in 40 years hits Southeast Asia

Sunday, December 26, 2004

Indian Ocean – The death toll continues to grow and millions face a homeless life in the new year as coastal communities in south Asia struggle against continued aftershocks and flooding caused by the largest earthquake to strike the planet in more than a generation.

The magnitude 9.0 undersea megathrust earthquake struck off the western coast of Sumatra, Indonesia on December 26, 2004, at 00:58:50 UTC (or 07:58:50 local time in Jakarta and Bangkok).

The earthquake was the strongest in the world since the 9.2-magnitude Good Friday Earthquake which struck Alaska, USA in 1964, and the fourth largest since 1900. More than 140,000 deaths[1] were caused by resulting tsunami, which in Thailand were up to 10 meters (33 feet) tall, and struck within three hours of the initial event.

Multiple tsunamis struck and ravaged coastal regions all over the Indian Ocean, devastating regions including the Indonesian province of Aceh, the coast of Sri Lanka, coastal areas of the Indian state of Tamil Nadu, the resort island of Phuket, Thailand, and even as far away as Somalia, 4,100 km (2,500 mi) west of the epicenter.

While the earthquake and the tsunamis are no longer ongoing (other than aftershocks), the humanitarian and economic crisis generated by the disaster is still ongoing. This report will attempt to cover the crisis as it continues to develop.

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New book Blown for Good reveals details inside Scientology headquarters

Thursday, November 5, 2009

A new book released today by author Marc Headley, Blown for Good, reveals details inside Scientology headquarters at the organization’s “Gold Base“, located near Hemet, California. Headley joined the organization at age seven when his mother became a member, and worked at Scientology’s International Management Headquarters for several years before leaving in 2005.

While an employee of the Scientology headquarters located in Riverside County, California, Headley had the experience of practicing Scientology counseling services called “auditing” with Scientologist Tom Cruise, shortly after the actor had completed work on the film Days of Thunder. In 1990, Cruise was training to become proficient in the Scientology auditing techniques, and Headley was selected to become the actor’s auditing partner. Though a young actor at the age of 28, Cruise was already known for his work on films including Top Gun and Born on the Fourth of July. Headley writes in the book that he was chosen to work with Cruise because he had not yet progressed in Scientology levels, and because he was seen as a low security risk due to his young age at the time. Headley writes that he worked with Cruise for hours and hours each day, for a period of three weeks, on Scientology techniques called “Training Routines“.

The book provides details of what life was like for the author inside the organization’s headquarters. The inner flap of the book includes a map of the “International Headquarters of Scientology; Gilman Hot Springs, California”. Headley writes that under the direction of Scientology leader David Miscavige, employees who signed billion-year contracts routinely put in 100-hour weeks of work for minimal pay. According to Headley, possible discipline faced by the Scientology employees for perceived mistakes included being separated from family as part of the Scientology policy of “disconnection“, being declared a “suppressive person“, or being sent to the “Rehabilitation Project Force“, a program where Scientologists were assigned harsh labor.

Headley’s tasks while working at the Scientology compound Gold Base included dealing with audiovisual equipment used for organization presentations and speeches by Miscavige, and supervising production of thousands of audiotapes of lectures given by Scientology’s founder L. Ron Hubbard. From 1989 to 2005 Headley worked at the Scientology film production studio on scripts for movies which would be used to instruct new members of the organization on its practices. He faced repercussions from Miscavige if he could not meet production quotas. Headley asserts that he was physically abused by Miscavige, a claim made previously by other former Scientology officials in a series of investigative articles published in the St. Petersburg Times.

The book gives background on a 9-minute long video of Tom Cruise, leaked to the Internet in January 2008, that featured the actor discussing his views on Scientology. The Church of Scientology‘s attempts to remove the leaked video from the Internet motivated the group Anonymous to focus its efforts against the organization. Headley writes that initially the promotional video about Cruise was supposed to feature celebrities including Will Smith speaking about the actor, but Miscavige instead insisted Cruise should simply talk about himself.

Headley describes a form of Miscavige’s management previously related in the St. Petersburg Times, where the Scientology leader made his staff play musical chairs to the Queen song “Bohemian Rhapsody“. Miscavige told 70 Scientology executives that they were to compete for chairs, and that only the last individual left after several rounds would remain at the compound, while the other executives would be assigned to remote locations. After a dramatic competition with multiple staffers in tears that they would be separated from their families, Miscavige stated no one would be removed from the compound.

In 2005, Headley left the Scientology compound in Hemet on a motorcycle, and fell off his vehicle after being chased by Scientology security guards. Riverside County police helped Headley escape from the Scientology security. Headley traveled to Kansas City to meet his father. He was later joined by his wife Claire who had also worked at the Gold Base compound.

I have never read about behavior like this in my life, I can’t imagine it. It’s really weird.

Headley filed suit against Scientology in January 2009. In the legal case, he asserts that Scientology violated United States labor law with regard to his treatment while an employee of the organization. Headley and his lawyer Barry Van Sickle succeeded against attempts by the organization to get the suit dismissed. Headley’s lawsuit is set to begin in U.S. federal court in November 2010.

Headley’s story provides a damning account of life working for Scientology leader David Miscavige at the secretive desert base.

American talk radio hosts John Kobylt and Ken Chiampou discussed the book Wednesday on their program The John and Ken Show on KFI. “This is, the Scientology cult, is I guarantee you, a thousand times more bizarre than you could have ever imagined. And what these celebrities do, like Tom Cruise, is a thousand times more strange than you could ever imagine. I have never read about behavior like this in my life, I can’t imagine it. It’s really weird,” commented one of the hosts about material revealed by Headley in the book. Headley writes in the book that he started to question his involvement in Scientology when secretly listening to The John and Ken Show and watching Conan O’Brien make fun of Scientology celebrities. The National Enquirer reported on the release of Blown for Good, calling it an “explosive new book”.

The book was reviewed Wednesday by the Editor in chief of The Village Voice, Tony Ortega, who characterized it as a “remarkable account”. “Headley’s book also provides stunning material that has rarely been collected in one place, even with the Internet’s deep resources on L. Ron Hubbard’s strange creation. Headley’s story provides a damning account of life working for Scientology leader David Miscavige at the secretive desert base”, wrote Ortega in the review. He commented, “Perhaps the best service that Headley provides with Blown for Good is giving non-Scientologists the sense of what it’s really like to work, day in and day out, in such a strange organization, from the lowliest laborer mucking out excrement in a Gold Base pond (Headley says shit was coming out of his ears and pores for days) to what kind of luxuries the celebrities and high-ranking members enjoy.”

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Solid Plastic Lockers For Water Park Design

By Patricia Holland

Solid plastic lockers are ideal for water park design. Their rugged construction makes them ideal for the constant stress of heavy traffic areas. They are made from a solid surface plastic material called HDPE. HDPE is a nonabsorbent material that blocks odor and resists bacterial buildup. It is far superior to metal when it comes to maintaining a sanitary locker room environment for children and senior adults.

Water park design themes are easily supported by solid plastic colors that come in any of 31 available color options. All colors are solid, so lockers never have to be repainted. Additional customization can be made to end panels and tops to enhance the lockers’ decorative impact.

Park planners must always take into account that people of all ages will be visiting the park. These people will need different sized lockers to store shirts, pants, dresses, shoes, and other garments without excessive folding or wrinkling. Garments should be protected against moisture buildup in a high humidity environment. Solid plastic lockers accommodate both requirements much more effectively than metal.

[youtube]http://www.youtube.com/watch?v=6wvqM3nxI0w[/youtube]

Sizes range from 24 inches to 72 inches in height. This makes it possible for people of all ages to store clothing, shoes, and headgear without wrinkling. HDPE’s nonporous nature makes it highly resistant to humidity which offers additional protection for clothing. Unlike metal, it never rusts through to allow moisture to seep into the locker interior.

Solid plastic lockers come in vertical locker and bench locker designs that accommodate any water park design’s accessibility requirements. Persons with limited mobility often come to theme parks that offer special attractions for people with physical challenges. Bench lockers are the ideal storage compartments for individuals in wheelchairs because they are low enough to the ground that clothing and shoes can be stored without having to reach upwards.

In addition to convenience, solid plastic lockers for water park design should also offer visitors secure storage for valuables. Because people will need to store purses, wallets, and valuable jewelry along with their clothing, lockers must offer maximum security storage in areas where theft may be a problem. While the standard door lock is a stainless steel hasp made for a padlock, lockers can be custom ordered with built in combination locks, key locks or even coin-operated combination locks.

Return on investment comes through long-term durability and vandal resistance. Basic facilities represent a segment of water park design that do not drive direct revenue streams the way paid attractions do. However, ROI is nonetheless tangibly quantifiable when we look at money saved on repair and replacement costs.

A locker that is hard to scratch or dent does not cost much to fix. Impact resistance makes it hard to even deliberately damage these storage units. The common problems of broken doors and dents that plague metal lockers are eliminated when we use HDPE. Also, graffiti, which is a common mischievous act of the young, can easily be wiped off with ordinary cleaners with no damage to the unit.

It is wise to invest solid plastic lockers that will last for 20 years with virtually no repair costs to consider and a 20-year warranty to ensure quality performance.

About the Author: XPB Locker. Read more about Solid Plastic Lockers for Water Park Design.plastic lockers.solid plastic locker.

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Two UK sailors killed in submarine accident

Wednesday, March 21, 2007

The UK Ministry of Defence (MoD) confirmed in a news release, March 21, 2007, that two Royal Navy crew members had been killed in an accident aboard nuclear submarine HMS Tireless earlier in the day. The next of kin for both men have been informed.

Another submariner had been injured and was airlifted to a United States military hospital for treatment. His injuries are not considered life-threatening.

The accident occurred at 4:20 a.m., March 21, on board HMS Tireless, a Trafalgar class submarine, during a joint US-UK exercise in the Arctic.

The MoD suggested that the accident involved a piece of air-purification equipment in the forward section of the submarine. The submarine was not in danger and its nuclear reactor was unaffected. HMS Tireless is a hunter-killer submarine and does not carry nuclear missiles.

HMS Tireless was submerged under the ice cap at the time of the incident. The crew brought the submarine to surface quickly through the ice.

The Tireless was fitted, in 2001, with an update to the piece of air-purification machinery thought to have failed. As a precaution, the MoD is restricting its use on other boats until safety checks have been carried out.

“I very much regret that this incident has occurred and my thoughts go out to the family and friends of the men who have lost their lives,” said Admiral Sir James Burnell-Nugent, Commander-in-Chief Fleet.

He added, “I also wish to pay tribute to the crew of HMS Tireless that this incident has been dealt with and contained so professionally.”

It was not stated what the official cause of death was.

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New York Times to start charging for access to web news

Friday, March 18, 2011

The challenge now is to put a price on our work without walling ourselves off from the global network …

The New York Times announced on Thursday that it will start charging for full access to NYTimes.com, its online version. Beginning March 28, U.S. visitors who do not subscribe to the print edition will be allowed access to 20 articles a month. A digital subscription to the website will be required to read additional content.

The fee plan for Canadians is already in effect, allowing the NYT to “fine-tune the customer experience”, according to the announcement.

Unlimited access to articles will continue to be free for those users reaching the Times through links from search engines, blogs, and social media like Facebook and Twitter. The NYTimes.com home page and individual section front pages will continue be freely accessible.

The NYT unsuccessfully tried a pay wall six years ago. Due to declining profits and readership of its print edition, it is ready to try again.

According to comScore, a marketing research company that measures online traffic, NYTimes.com had 31.4 million individual visitors in February. It is the most-read newspaper site in the world, reported The Guardian.

“The challenge now is to put a price on our work without walling ourselves off from the global network, to make sure we continue to engage with the widest possible audience”, wrote Arthur Sulzberger Jr., NYT company chairman.

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