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Saturday, July 25, 2020

The following is the second edition of a monthly series chronicling the 2020 United States presidential election. It features original material compiled throughout the previous month after an overview of the month’s biggest stories.

This month’s spotlight on the campaign trail includes interviews with the vice presidential nominees of the Prohibition Party, Reform Party, and the Life and Liberty Party.

Friday, February 6, 2009

Denny’s 1,600 chain restaurants across North America, Puerto Rico and Canada, were slammed for eight hours Tuesday with hungry patrons standing on sidewalks for nearly two hours to take advantage of the $5.99 “Grand Slam Breakfast” giveaway.

Denny’s, a dining chain with annual revenue of about $900 million, has advertised in a TV commercial Sunday during the Super Bowl XLIII that it would give away its signature breakfast from 6 a.m. until 2 p.m. local time Tuesday, at all its restaurants in the U.S., Canada and Puerto Rico, while supplies lasted.

Denny’s Diner has promoted the iconic dish giveaway heavily, with a bold 30-second appeal ad that aired during the third quarter of the Super Bowl 43 on Sunday, plus another 15-second ad during the post-game show, offering a free breakfast to some 90 million viewers. In addition, it has placed a full-page ad in USA Today‘s Monday edition. The promotion was further announced on The Today Show and notices were also sent out to the chain’s “Denny’s Breakfast Club” members.

The NBC ad, which was bought to unveil a new promotion for customers squeezed by the recession, may have cost as much as $3 million, said Nelson Marchioli, CEO of Denny’s Corp. Super Bowl XLIII’s 30-second commercial time slot costs $2.4 million–$3 million for the airtime alone, excluding production and talent costs.

The game was televised live by the US NBC Sunday Night Football and Canada’s CTV Television Network. BayTSP has reported that, “as of 10 a.m. Wednesday, commercials that initially aired during NBC’s Super Bowl XLIII broadcast subsequently had been watched online more than 28 million times.”

“The promotion has a total cost of $5 million U.S., which includes $3 million for the commercial on NBC,” said a Denny’s spokesman, noting also that the company received about $50 million in news coverage, most of which was positive. According to a Denny’s representative, two million people walked through the restaurant chains’ doors Tuesday, and each Denny’s restaurant served an average of 130 Grand Slams per hour.

With the “Denny’s Feeds America” promotion, the company has reported 14 million hits on its Web site between Sunday night and Monday morning. Denny’s shares rose 6 cents, or 3.1 percent, to $1.98 in afternoon trading. The stock has traded in a range of $1.18 to $4.10 over the past 52 weeks.

“Denny’s free Grand Slam” has ranked in the top 10 Google searches early Tuesday and fell to No. 18 by the end of the promotion, while “denny s locations” was #9 on Google Trends, which tracks fast-rising searches. It has also held spots No. 1 (Denny’s) and 7 (Grand Slam) on Twitter‘s trending topics. It has generated much chat on Twitter, garnering 1,700 tweets on Tuesday, compared with its average of 59. Doritos, winner of the USA TODAY survey for best Super Bowl spot ad, had 933 mentions after reaching a peak of almost 3,300.

The idea of the TV ad was to get people to come in and re-evaluate Denny’s Diner. “A lot of people have forgotten what Denny’s is, or they think they know, while we’ve come out with a whole lot of new products. We felt like we needed to jump start the brand,” Denny’s Chief Marketing and Innovation Officer Mark Chmiel said.

“We’re celebrating the Grand Slam this year,” Chmiel said. According to the company’s financial data, on January 15 Denny’s reported systemwide comparable-store sales for the fourth quarter were down 6.1 percent, compared to a 0.2 percent decline from the same period in 2007.

According to Robert Gonzalez, public relations company Hill & Knowlton spokesman, Denny’s has expected at least 2 million people to eat a free Grand Slam by the end of the promotion. “Every restaurant is packed with people and lines,” Gonzalez said. “Everything today is about fast. People are on the go, and they’re eating fast food. It’s cutting into sit-down dining,” he added.

“Each of the more than 1,500 Denny’s were planning to make about 100 Grand Slams an hour,” Denny’s spokeswoman Cori Rice said. It had predicted it will have served about 1,400 people per location, more than five times the normal volume. “Grand Slam Breakfast” is a four-item option on its menu, consisting of two pancakes, two eggs, two strips of bacon and two sausage links. It weighs in at 44 grams of fat, 56 carbohydrates and 770 calories.

Nationwide, Denny’s expected to sell about 2 million Grand Slams — about 15 percent of the annual tally. According to Mark Chmiel, chief marketing operator and executive vice president, the diner chain has reported approximately 2 million meals worth more than $12 million were given away nationwide and each Denny’s restaurant served an average of 130 Grand Slams per hour. It estimated it has earned about $50 million worth of public relations following the free Grand Slam campaign, Chmiel said.

The company is also experimenting with a Grand Slam Burrito and also has introduced for this year, a Grand Slamwich, which includes eggs, bacon, sausage and cheese between two slices of bread, with a teaspoon serving. “It already has shown strong consumer appeal,” said Chmiel. The company has received flood of e-mails and letters proving the positive impact of the Grand Slam campaign and commercials on its customers.

Chmiel also announced he’s planning a third major promotion in this year’s third quarter, which happens to include another major sporting event, the World Series. “That’s one we’re definitely looking at,” he said.

Jobless Paris Winslow of downtown San Francisco, California has joined the long line which stretched from the front door on Mission Street, between Fourth and Fifth streets, to the corner of Fourth and up the block. “The economy is getting kind of scary. This line looks like those pictures of soup kitchen lines during the 1929 Great Depression,” Winslow said.

“I came all the way from San Francisco for a free $6 meal, Isn’t that pathetic? A year ago, I never would have done this. These days I’m willing to put my ego on the back burner,” said Stephen Weller, a jobless contractor who waited with his dog, Emmett. California Denny’s restaurant managers have issued rain checks (for free chilled meals, as security backed by actual bacon) to anyone who failed to get in by the 2 p.m. deadline.

A big eater could also “Slam It Up” by adding any two additional items for 99 cents each to their meal. Customers on Tuesday were also handed “bounceback” coupon books that include offers for additional free menu items with purchases. Chicago Tribune reporter Kevin Pang has eaten five free Grand Slams on Tuesday at five different Denny’s Diners in four hours. He claims to have consumed 4,100 calories at Harwood Heights, 5:36 a.m, at Schiller Park, 6:22 a.m., at Franklin Park, 7:08 a.m., at Melrose Park, 7:41 a.m. and at Grand Slam No. 5 Oak Park, 8:57 a.m.

“The Grand Slam has always been a Denny’s favorite. This free offer is our way of reacquainting America with Denny’s real breakfast and with the Denny’s brand,” Denny’s CEO Nelson Marchioli said in a statement. In 1977s, the Grand Slam started as a baseball-related promotion in Atlanta, Georgia. Its normal price averages around $5.99. Marchioli said the event was also a way to kick-off its “Year of the Grand Slam” promotion. Denny’s claimed it has sold 12.5 million Grand Slams a year.

“The economy’s tough and people are jumping all the way to fast food to try to figure it out. We all use fast food, whether it’s for time or convenience or for money. But you can go to Denny’s and you don’t have to give up a real breakfast and that was the whole focus of our commercial,” Marchioli explained. McDonald’s (MCD, Fortune 500) has done well during this economic meltdown since the global recession pushes people toward less expensive dining options.

McDonald’s has announced plans Wednesday to open 175 new restaurants in China this year despite the global economic crisis, thereby increasing the number of outlets in China by 17 percent, from 1,050 currently. Last month, McDonald’s 2008 net profit has risen 80 percent from 2007 to 4.3 billion dollars.

Marchioli has also introduced Denny’s $4 Weekday Express Slam, which is a streamlined version of the Grand Slam. “I want to take back share. For too long, we have allowed others to take share, whether it was Starbucks or McDonald’s. They’re fine competitors and I don’t expect to take all their business from them, but I’d like a little bit back,” Marchioli noted.

According to Rafi Mohammed, author of “The Art of Pricing,” people love free. “It triggers a Pavlovian response in people,” said Mohammed. If Pavlov’s dogs salivate when a bell rings, Denny’s free Grand Slam breakfast has attracted 2 million hungry customers. “I believe free maximizes trial and doesn’t devalue a product as long as it is a rare event. Aside from the cost, the major downside is that it attracts customers who truly have no intention of coming back,” he added.

According to University of Portland consumer psychology professor Deana Julka, people flock to free promotions amid just a few dollars saving because there’s nothing in life for free. “So when there’s something out there that costs nothing, it creates a psychological rush. Especially in these times when people feel overtaxed or overburden, there’s an internal reward people feel by getting something for free,” she said. “It’s being thrifty and feeling like you beat the system. Free really hits the spot for a lot of people,” Julka added.

“Free is an emotional hot button. When free is concerned, there is no downside – or, at least, we don’t see the downside immediately. So we overvalue everything that is free. People love free stuff, particularly when money’s tight,” said Dan Ariely, a business professor at Duke University, author of “Predictably Irrational: The Hidden Forces That Shape Our Decisions.”

Experts, however, explained these moves need to be done sparingly, since giveaways can teeter in the balance between desperation and a well designed marketing ploy. “Giving your product away for free is not worth it because it undermines your brand value,” said branding expert Rob Frankel, saying people are attached to the idea of it being free, than the actual product itself.

Free giveaways are not anything new in the food industry. “It just feels good when you can get something for free and not have to worry about it coming out of your wallet,” Frankel noted. Dunkin’ Donuts and Panera Bread all have had free coffee and food promos last year. “In November, Starbucks gave away free cup of coffee to anyone who came in on Election Day. Have you taken a look at how Starbucks is doing now?” Last week it has announced it would shut down 300 stores, in addition to the 600 it already planned to close.

On February 24, IHOP will be offering a free shortstack to every customer to encourage donations (in place of the cost) for Childrens Miracle Network. The International House of Pancakes (IHOP) is a United States-based restaurant chain that specializes in breakfast foods and is owned by DineEquity. The chain had more than 1950 restaurants in all 50 states, the U.S. Virgin Islands, Canada and Mexico. Since 2006, IHOP’s National Pancake Day celebration has raised over $1.85 million. In 2008, over 1.5 million pancakes (12 miles high if they were stacked) were given to customers for donations.

Denny’s (“Denny’s Diner”) is a full-service diner/family restaurant chain in the United States. It operates over 2,500 restaurants in the United States (including Puerto Rico), Canada, Curaçao, Costa Rica, El Salvador, Jamaica, Japan, Mexico, and New Zealand). The resto chain is known for always being open, serving breakfast, lunch, dinner, and dessert around the clock.

Today, Denny’s operates about 1,600 restaurants in all 50 U.S. states, Canada and Mexico. There are also about 578 Denny’s restaurants in Japan operated under a license by a subsidiary of Seven & I Holdings, seven Denny’s locations in New Zealand, and approximately 38 Denny’s diners in the United States. Denny’s headquarters is now located in Spartanburg, South Carolina, headquarters of the parent company Trans World Corporation that acquired Denny’s in 1987.

Denny’s was historically notable for offering a free meal to anyone on their birthday. The offer included a limited number of meal options from a special birthday menu. The promotional ritual ceased in 1993, though occasionally individual franchises will continue the tradition.

In 2008, Denny’s has ceased to be in the ranks among the top diner chains in the $83 billion breakfast market, whose top five firms — McDonald’s, Starbucks, Dunkin’ Donuts, Burger King and IHOP — accounted for 22 percent of the volume. “A lot of consumers have written Denny’s off their let’s-go-there list,” said Ron Paul, president of Technomic, a consulting firm.

Super Bowl XLIII was an American football game between the American Football Conference champion Pittsburgh Steelers (15–4) and the National Football Conference champion Arizona Cardinals (12–8) to decide the National Football League (NFL) champion for the 2008 NFL season. It was played on February 1, 2009, at Raymond James Stadiumin Tampa, Florida. It has an attendance of 70,774 and 98.7 million viewers. Pittsburgh earned its sixth Super Bowl win, thus securing sole possession of the record for most Super Bowl wins.

Sunday, June 29, 2008

While nearly all coverage of the 2008 Presidential election has focused on the Democratic and Republican candidates, the race for the White House also includes independents and third-party candidates. These prospects represent a variety of views that may not be acknowledged by the major party platforms.

Wikinews has reached out to these candidates throughout the campaign. We now interview Green Party Presidential candidate Dr. Kent Mesplay.

Why do you want to be President?

I run for president to help improve society, pointing out that we are more secure when we live in a sustainable manner. As of this writing our culture is based on the consumption of limited materials such as petroleum, coal and uranium with great emphasis placed on the consumption of “goods” that are produced and purchased with little regard for the well-being of future generations. Government, ideally, provides an independent, objective forum through which solutions to the needs and wants of our time can be raised, discussed and implemented in a thoughtful, respectful manner. In contrast to this ideal, our current central, national government exists largely to protect and preserve the status quo of relatively few stake-holders, having undue political influence and acting in a manner not in the best interest of the majority of people. We cannot blindly consume our way to peace and stability.

A Green presidential administration would put the needs of current and future generations above the rude demands and expectations of the well-heeled political donor class. It is not important that we have a new president bearing the face of change. We need vital, core change to our political institutions to decentralize control, empower rational science-based decision-making and cut the damaging influence of corporate money on public policy. This change is unlikely to arise from within the current two political parties that are intrinsically corrupted by the ubiquitous “greased-palm” bribing handshake with corporate entities. We need to only ask how many corporate media conglomerates regularly advertize the question, “Should a corporation have the legal status of a super-person?” to realize the extent of the current dilemma. A corporation should never have been considered to have the legal rights of an individual. The Green Party is independent from business interests. This political arm of the environmental, peace and justice movements represents meaningful change to public policy and to our fragile, centralized, short-sighted way of life.

Green solutions are largely local solutions: more community gardens and small farms, reasonable use of fresh water, grey-water and waste-water, including more water storage and community responsibility for the entire water stream, energy-efficient housing and transportation, health care for all, protecting besieged ecosystems. Practically, what this means is a higher base-line of essential services with the costs shared and supported broadly. To be clear, our basic physical security deserves support, not gaming at the hands of profiteers. A common wealth for all citizens is possible, with local regional flavors in commerce and culture atop this “baseline” of security. To be danced out of the way, one finds the current heavy-handed players of agribusiness, pharmaceuticals, energy, insurance and the congressional-military-industrial complex all dependent upon “corporate socialism” for subsidies and protection from real, meaningful, positive change and shielded from probing questions as to why, for example, we so frequently go to war.

Mottos include “sustainability is security” and “freedom to debate.” I run to help define, popularize and grow the Green Party, to be an advocate for: single-payer health-care, renewable energy, increased energy efficiency, rail transport, organic local agriculture, indigenous rights, wise water use, banning lobbying/bribery, over-turning the legal fiction that a corporation is a person, and equal media exposure for all political candidates, having open debates between all political parties and beating those “swords into plowshares” by focusing on improving diplomacy, communication and basic physical security in water, food and energy in particular to mitigate the negative effects of global climate change and to provide emergency readiness. Also, I get bored easily and this keeps me busy.

Have you ever run for political office before? (President, senate, congress, city councillor, school trustee… etc.) Have you ever been a member of a political party, other than the one you’re currently in?

I ran for president in 2004 and 2008, being one of the four “finalists” at the nominating conventions. Also, I ran for U.S. Senate in California as part of a contested race in the Green Party Primary Election in 2006. I plan to run for U.S. Congress in 2010 and I am now taking the steps to begin running for the 2012 presidential race. I have been a member of both main U.S. parties and I cannot adequately express my disgust for them both. I encourage people everywhere to register Green, vote Green and support Green Party efforts at achieving and maintaining ballot access within the current hostile political environment. Ideally, we can together displace one of the two major parties; such is the near-majority level of disapproval of the antiquated mainstream parties and the desire for a true alternative.

Have you ever campaigned for another political candidate?

In 1996 I helped organize a press conference for then-presidential candidate Ralph Nader, after having helped support efforts to draft him as a candidate.

What skills or ideas do you bring from this position, or previous positions, that will benefit the Oval Office?

I believe in the separation of power within government, including economic power. Due to the influence of money in politics and within government we do not have a political system that works well to advance the needs and concerns of “we the people.” There are few, muted voices within our government supporting the dispossessed, the disenfranchised, the “left out,” the lower echelon within our socio-economic strata. Especially now, with high energy costs, questionable food supplies, shredded social safety nets, job loss due to outsourcing and other losses, loss of civil liberties and rights, the consolidation and concealment of governmental power, the “fascist” confluence of military-industrial business with governmental power, threats of unstable weather, retaliation by terrorists and opportunistic foreign governments following our model it is a good time to not be silent. I have lived with and among many different cultures, religions and peoples, I have a multi-cultural background and a mixed ancestry, I value art, music and science, I am both intuitive and analytical and I enjoy solving problems. Our nation would benefit greatly from my services. Plus, I am not “on the take.”

Campaigning for the American presidency is one of the most expensive exercises in the world. How do you deal with the cost and fundraising?

Small contributions from many people not expecting a return of favors approximates public funding of campaigns. In order to “get the word out” about my existence as a candidate it is necessary to adapt and adopt alternative, low-cost strategies. With my campaign team steadily growing I anticipate utilizing modern low-cost communication methods to help “spread the word.” Fund-raising is among the least palatable activities that I have to endure as a candidate and I will be the first to admit that I have done very little fundraising. The reader who is a U.S. Citizen of voting age is encouraged to support my candidacy by visiting my web site, www.mesplay.org, and making a small donation in accordance with Federal Election Commission guidelines. Also, simply e-mailing friends helps tremendously with these small campaigns.

What are you/were you looking for in a running mate?

My running mate would likely represent a demographic that I do not, such as being female and non-white, since I am a white male. As to character and experience, I would want to be supported by someone with great practical public experience who has remained in integrity with the original idealistic hopes and dreams that once drew them into the public eye or political arena.

Can you win the 2008 Presidential election?

I can win the 2008 presidential election by becoming the Green nominee, by inspiring otherwise non-voters to register Green and to grow Green Parties in those states where they are not yet granted ballot access and to subsequently vote in some creative, time-urgent manner circumventing the severe limitations put on candidates and parties by the secretaries of state through the country. I would have to win many of the states where the Green Party is on the ballot and I would have to find a manner allowing erstwhile green voters to legally vote in those states where we are not on the ballot.

If you can’t make it into the Oval Office, who would you prefer seeing taking the presidency?

I cannot support candidates who foolishly support nuclear power and weapons, who do not recognize the need for peace and who do not offer real, meaningful, substantive systemic change.

What should the American people keep in mind, when heading to the polls this November?

When heading for the polls this November U.S. citizens should support Green Party candidates, policies and values. Thank you.

Thursday, October 18, 2007

It can be difficult to be John Reed.

Christopher Hitchens called him a “Bin Ladenist” and Cathy Young editorialized in The Boston Globe that he “blames the victims of terrorism” when he puts out a novel like Snowball’s Chance, a biting send-up of George Orwell‘s Animal Farm which he was inspired to write after the terrorist attacks on September 11. “The clear references to 9/11 in the apocalyptic ending can only bring Orwell’s name into disrepute in the U.S.,” wrote William Hamilton, the British literary executor of the Orwell estate. That process had already begun: it was revealed Orwell gave the British Foreign Office a list of people he suspected of being “crypto-Communists and fellow travelers,” labeling some of them as Jews and homosexuals. “I really wanted to explode that book,” Reed told The New York Times. “I wanted to completely undermine it.”

Is this man who wants to blow up the classic literary canon taught to children in schools a menace, or a messiah? David Shankbone went to interview him for Wikinews and found that, as often is the case, the answer lies somewhere in the middle.

Reed is electrified by the changes that surround him that channel through a lens of inspiration wrought by his children. “The kids have made me a better writer,” Reed said. In his new untitled work, which he calls a “new play by William Shakespeare,” he takes lines from The Bard‘s classics to form an original tragedy. He began it in 2003, but only with the birth of his children could he finish it. “I didn’t understand the characters who had children. I didn’t really understand them. And once I had had kids, I could approach them differently.”

Taking the old to make it new is a theme in his work and in his world view. Reed foresees new narrative forms being born, Biblical epics that will be played out across print and electronic mediums. He is pulled forward by revolutions of the past, a search for a spiritual sensibility, and a desire to locate himself in the process.

Below is David Shankbone’s conversation with novelist John Reed.

Thursday, February 2, 2006

Bathurst Regional Council, the local government responsible for the city of Bathurst and its surrounds in Central Western New South Wales, Australia yesterday revealed it had received a development application for the new Bathurst Base Hospital.

The new hospital is to be built behind the current hospital on the same site and is expected to cost the New South Wales government AUD96 million. The Bathurst Hospital will be the first in the Bathurst-Orange-Bloomfield redevelopment project.

The new hospital will have 149 beds, up from 85 for the current hospital. The hospital will also feature a mental health unit – previously psychiatric patients had to travel to Orange to the Bloomfield Hospital for treatment.

The Bathurst Hospital is expected to have state-of-the art facilities and will share some services with the to be constructed Orange Base Hospital.

The Bathurst Regional Council has approved the demolition of 12 buildings on the hospital site for enabling works. The hospital site is heritage listed although council decided that as the buildings do not contribute to the streetscape they may be demolished.

The demolitions are expected to take place late next month and will take around six weeks to complete. A temporary driveway will then be built to replace the current service entry for food and linen as it will become part of the work site.

Upon completion of the new hospital, the current ward block will be demolished leaving the original building from the late 19th century intact. The original building is expected to become an education centre and consulting rooms.

The original building was opened in 1834. Since then the facility has undergone numerous upgrades and add-ons, with the present ward block being opened in stages from 1978 to 1982.

Other buildings expected to be retained include the Daffodil Cottage (a cancer care centre) and the original Nurse’s quarters known as Poole House.

Thursday, July 12, 2007

Two 16-year-old British girls were arrested in Accra, Ghana earlier this month for apparently attempting to smuggle £300,000 worth of cocaine in laptop bags.

Yasemin Vatansever, of Cypriot descent and Yatunde Diya of Nigerian descent were arrested as they attempted to board a British Airways flight from the Kotoka International Airport on July 2, 2007. The arrest was by the Ghanaian Narcotic Control Board. They were alleged to be carrying 6.5 kg of drugs. They are currently in Ghana police custody and have been visited by British High Commission staff.

The girls who are both students from Islington, north London, had left home after informing their families they were making a school trip to France. They are expected to be charged with “possessing narcotic drugs and attempting to export drugs”, for which they could be jailed for up to ten years if found guilty.

The arrest is part of the Operation Westbridge project set up in November 2006 as a collaboration between the Ghanaian Narcotic Control Board and HM Revenue and Customs of the UK. It is to curb the influx of drugs into Europe and the UK through West Africa which is now being used as a transit point from South America. The project involves the provision of technical and operational expertise to the Ghanaian teams and training in the use of specialist scanning equipment. Ghana is the first country in Africa to introduce such equipment.

See the discussion page for instructions on adding schools to this list and for an alphabetically arranged listing of schools.

Due to the damage by Hurricane Katrina and subsequent flooding, a number of colleges and universities in the New Orleans metropolitan area will not be able to hold classes for the fall 2005 semester. It is estimated that 75,000 to 100,000 students have been displaced. [1]. In response, institutions across the United States and Canada are offering late registration for displaced students so that their academic progress is not unduly delayed. Some are offering free or reduced admission to displaced students. At some universities, especially state universities, this offer is limited to residents of the area.